About

Placing creativity and human interaction at the center of his career, Alvaro Garcia has focused the last 5 years of his work life on helping companies grow their influence in Latin America through effective marketing campaigns that require managing groups of people as well as the usage of a variety of skills such as public speaking, strategizing, content creation and most importantly, effective communication. 

Being a Songwriter, Alvaro is very familiar with sharing his vision and surrounding himself with talented people to make said vision go from an idea to a reality. His passion for music led him to learn various instruments such as drums, guitar, bass, and piano, as well as become proficient in software such as Final Cut Pro, Logic Pro X, Gimp, and Google Docs.

Alvaro is currently interested in tech startups that are helping to make services accessible to everyone and fundamentally make the world a better place. 

I love building technical systems to support business needs.

 With years of experience working across industries and focused on tech, I am deeply familiar with the platforms that power modern businesses and how to fully unlock their potential to achieve core objectives. I particularly love working with companies that are developing solutions for the music industry.

I have had first-hand experience in the music industry from the artist's perspective. With a catalog of thousands of songs and millions of streams spanning multiple genres and dozens of artists, I have seen what it takes to build a successful music catalog...

The Good, the Bad, and the Ugly.